2014 Miaoli Photography Competition Award Ceremony & Opening Tea Party Event

Miaoli Photography Competition Award Ceremony
combined with an Exhibition of Opening Tea Party. This event showcased photographic narratives capturing the
essence of elderly life in Miaoli, featuring intimate
moments of seniors with their families and caregivers in their daily lives. The project carried deeper significance as it aligned with Miaoli's identity as an international 'slow living' destination.

While the photography competition centered on elderly subjects, the design approach needed to communicate Miaoli's broader appeal as an ideal living destination for all generations.

As Miaoli is renowned for its rich Hakka heritage, the design is incorporated authentic Hakka cultural elements and local motifs into the key visuals, creating a design that bridges traditional culture with contemporary appeal.